04 Jul

In the year 2019, India’s rank in the Travel & Tourism Competitiveness Index crawled up 30 spots to rank 34th. Not only that, but we also welcomed almost 10 million foreign tourists to our heavenly homeland.

Most market gurus and experts have predicted that the business will bounce back soon. It might not be as relieving as one would hope it to be and the industry members need to take every managerial decision with extreme precision.

On a positive note, tourism has been hit by the adversities of market changes and economy deficits before this plague-like recession. It is the talented professionals and visionaries that find innovative approaches to fulfil the market’s insufficiencies.

Growth is not a process but a lifestyle, So how can companies make sure they are using their resources wisely. Right now, companies in the industry should be committed to preserving the brand value and approaching the condition with caution.

Let’s look at the question at hand from a global perspective and try to piece together what aspects of travel can change worldwide. Here are a few tips for Travel operators to start with.

Revamping the operations

Teams do not always get time to assure absolute perfection when working on the humongous pile of incoming traveller files. These tasks could include: designing and modernising travel documents, updating their brand with progressing markets or even the operations regime followed within the team.

This is one rare silver lining to the market halt; the teams do not have to rush through this season. The best practice would be to recalculate how your team functions, rethink the design ideology if it is outdated. Hire professionals to design the outputs you share with your travellers, simply refine every piece of information that goes out to the market.

To support your experienced team, get the best operations intelligence system and keep track of your business, derive the highest level of productivity with minimum manual effort.

Get in touch with your clients and potential customers

A lot of people are experiencing cabin fever, i.e. restlessness experienced when a person, or group, is stuck at an isolated location or in confined quarters for an extended period. Most of them are still looking forward to their upcoming vacations, promotions and enjoying their normal-fun-life.

It means that DMCs and Travel Operators need to make them feel safe again before they can comfortably take a vacation locally and eventually internationally. The first step towards that comfort is reaching out and keeping them informed, pick their brains on how your team could make their next vacation better before it’s safe to flying and travelling.

We all need more than just a hint of human interaction these days, so don’t hold back.

Reduce operating cost

Operations cost can differ for different businesses models, It could range from changing the current operation location to a more economical fit or shifting the business operations completely online for an unforeseeable period. These changes do not imply that the business is being levelled down. IT companies like Comtek itself have done sufficient research and curated amazing tools to make remote operations accessible for all. Facile BLU, with its cloud integration, can simply unite each member to one platform with several intelligent features.

Build a rapport with your existing clients and share how you would ensure safety

As hinted above in the list, how the existing clients to the DMCs feel at the moment will inevitably define their business inflow for the years to come. It is widely known that the travel and tourism industry has been hit by a savage blow which will take a long time to recover from, but if any of the current clients are not provided sufficient care, it will deliver a negative impact upon the company.

So, it is of utmost importance that incoming clients feel like they are being taken care of whether or not they go through with their trips.

Offer better alternatives and Build an online community

Innovation is a tricky concept, but the idea here is to connect with your past and potential clients while showing them how you are growing as a service provider, this is a mix of connecting with them on a personal level as well as delivering information about your brand.

Support your team

Every employee right now is worried about sustenance. It could be an entry-level job or a management level employee, the fear of being let go is natural.

One of the few rules that should be applied without discrimination is that it’s a team effort and each member should contribute their best towards the organisation goals. If applied, online communication or not, the quality of business operations is going to refine over time.